4 Resources for Digital

Webinar: Black Podcast Listener Report

Gabriel Soto
Edison Research just completed the first-ever comprehensive research on Black podcast listeners in the US. Join Edison’s Gabriel Soto, Director of Research, as he walks us through the findings of The Black Podcast Listener Report, including podcast discovery, device usage, advertisements, video components and topics/genres.

Creating a Digital Dashboard – Measuring Success for Music Stations.

Matt Abramovitz, Katie Simon, Joe Eskola, Bryan Lowe
2016 - Phoenix

Page views and sessions and shares, oh my! As more and more stations expand their content into the digital world, they find themselves awash in data and not always sure how to gauge their online successes. This session will explore how music stations are defining success in the world of sites, streams, podcasts and videos, while also sharing examples of what’s working best.

Digital Dilemmas

Lori Lewis
2013 - Atlanta

It’s a big swirling universe of digital platforms out there, and it seems like new social media services are popping up every day. How do we make choices about where to put our focus and content?  What are the new priorities and best practices for public radio? And how can PDs lead the way?

Goin’ Mobile

Todd Mundt, Thomas Hjelm, Andrew Kuklewicz, Sara Sarasohn
2014 - Portland

Mobile phone coverage is virtually ubiquitous, and use is growing fast across most demographic groups. Radio listening on mobile devices has become common among both our core audiences and those audiences we hope to attract.