8:30am - 4:00pm
Investigating reporting takes time, money, staff, and guts. It isn’t easy and not every station can do it. What does it take to cultivate, hire, sustain and generate great investigative reporting that can lead to changes in local communities? The Center for Investigative Reporting, one of the oldest nonprofit investigative newsrooms in the country, and PRX, the leader in audio innovation, will share what they have learned working with stations. The conference workshop with CIR staff and other practitioners will guide stations through sustainability, capacity building, editing, impact measurement, engagement and production of investigative news.
This pre-conference session focuses on developing skills that help pledge producers create, coach and deliver effective fundraising breaks that sound good too.
Join these three talented trainers for a one-day workshop that focuses on the building of strong presentation skills among all participants in on-air drives. Content leaders, managers and staff will learn radio and fundraising fundamentals, and how to coach and develop on-air talent to utilize best practices in those areas.
Through a combination of lectures, listening, discussion and one-on-one practice, the course participants will emerge from the course ready to bring a higher level of quality and efficiency to their stations.
The Public Radio Program Directors Association represents more than 800 stations, networks, producers, and professionals dedicated to the art and science of public radio programming.
PRPD leads the content conversation in public radio and supports its professionals in providing their valued service to listeners. PRPD exists to lead, train, and provide resources to public radio program directors, producers, and executives.
Public radio professionals will gather for the only national meeting devoted solely to public radio’s content and programming issues – on air and through digital platforms.
Work directly with PRPD experts to customize your conference marketing experience to best present your business and service to more than 500 of the public radio system’s most influential decision-makers and content specialists.