Let's Win Like the Winners We Are!

In Ira’s words:

“Audience is down. Membership is down. Revenue is down. So what should we do? Win! I think this is the perfect time to rededicate ourselves to innovation and excellence, to radio that breaks new ground and thrills listeners, and events that activate our audiences. I’ve been collecting examples from public radio stations across the country and I’ll bring them to you, along with examples from our own show, This American Life.”