Meta-analysis of Local Research Studies
We're taking a broader look at audience development through the lens of local station research.
We're taking a broader look at audience development through the lens of local station research.
Classical KING-FM just completed a study with station partners WRTI, WQXR and KUCO of people of color with the goal of making classical radio more inviting to new audiences. Join us for a look at the results and a discussion with the study’s station partners about implementation of the key findings.
Join Edison's Senior Director of Research Gabriel Soto and Director of Research, Laura Ivey for this enlightening look at the audio habits of the next generation of listeners.
Join this group of veteran innovators as they share their experience in starting a new music service from scratch and keeping it vibrant along the way. Special recorded message from Patricia Harrison and Joy Lin from the Corporation of Public Broadcasting.
Kerry Edelstein, President and Founder of Research Narrative, has helped many media brands such as Netflix, YouTube, NPR and Discovery shed light on their future paths. Join Kerry for a look at how successful media leaders conquer their fears and prepare for large scale change.
Join Coleman Insights president Warren Kurtzman and his colleague Meghan Campbell, Vice President/Consultant & Director, Qualitative Services, as they take us through the findings of this unique study.
Speakers will discuss the strengths, opportunities and shortcomings of “the system” as we know it. They will identify parts of the public media audience research and station support toolkit that may need revision. And they provide some hard talk about how public media fits within the movement” to rebuild local news” and why stations often struggle to attract the growing stream of non-profit journalism investment.
In this general session produced exclusively for PRPD, Intelligence Squared presents the question: Is public radio still relevant? Hear both sides take on this debate, critical to the future of our industry and our nation.
Join Fred Jacobs, President of Jacobs Media, for a look at the PRTS 2022 results.
Join PRPD President Abby Goldstein in conversation with Joanne Griffith, Chief Content Officer of APM Studios about the future of public media and the journey we'll take to get there.