Defining Your Organizational Identity
In this session, we'll meet the leaders of KEXP, WBGO and WRTI and examine how reframing a station's organizational identity can lead to innovation and growth.
PRPD has changed its name to the Public Media Content Collective effective January 1, 2024. Find us at our new home www.pmcc.org
In this session, we'll meet the leaders of KEXP, WBGO and WRTI and examine how reframing a station's organizational identity can lead to innovation and growth.
Kathy Merritt, CPB’s SVP of Radio, Journalism and CSG Services will lead a discussion with Ideastream Public Media President and CEO Kevin Martin, WQED President and GM Deborah Acklin, and Puget Sound Public Radio (KUOW) President and GM Caryn Mathes about system collaborative efforts and new approaches to recruitment and workplace culture.
In this session, we'll talk with The Moth, Snap Judgement and The Current in Minneapolis and we'll learn how these organizations adapted to the virtual event space, what they discovered about access and audience and how this experience is informing their decisions about future events.
PRPD offers a number of ways for you to connect with public radio colleagues across geography. Join a specific format google group or sign up to join monthly format meet-up calls!
PRPD President Abby Goldstein moderates a discussion with nationally recognized production master and voice actor Jim Cutler and we'll listen to examples from stations around the country.
In this session, you will learn valuable techniques for writing great broadcast promos and live announcements with attention to the specific nature of underwriting copy.
In this session, you will learn about the best techniques for staying consistent in how you execute local breaks and proven methods for keeping your station’s brand top of mind at every step.
In this session, you will learn how to create an on-air promotion plan and manage the demands for promotional inventory across your organization.
In this session, you will learn how to map all your inventory and conduct regular audits to ensure it is being well managed.