Sue Gardner will kick off our morning-long examination about how to maintain our public service values while facing an ever more competitive funding and distribution landscape. Described as "Librarian to the World" and "Mother Teresa of the Internet," Gardner's goal is to give everyone in the world free and easy access to the information they need.
Producing a local news/talk program at the consistently high level of quality our listeners expect requires nothing less than a full station commitment, comprehensive advance planning, effective daily teamwork and relentless, ongoing attention to program quality. This handbook has been prepared to help stations meet this challenge.
This handbook focuses on the fundamental radio basics of doing Talk Shows for public radio listeners. Terrestrial radio remains the foundation of our listening and our support. There are few stations that can succeed in new platforms if the foundation is unsteady.
What is the essence of being a Program Director (PD)? A major part of the Program Director’s job is developing, understanding and implementing the vision of what the station should be and whom it will serve in the community.