PRPD has changed its name to the Public Media Content Collective effective January 1, 2024. Find us at our new home www.pmcc.org
In this session we’ll talk about practical and philosophical tactics for both bringing more voices to our audiences and continuing to hold ourselves accountable beyond this moment.
PRPD offers a number of ways for you to connect with public radio colleagues across geography. Join a specific format google group or sign up to join monthly format meet-up calls!
What is the role of talent on Music Discovery stations? How do you handle the challenges of working with tenured talent, as well as brand new talent? Why aren’t there more established personalities in this format? Can Music Discovery stations live on music alone? Is the format in need of a national show featuring a well-known artist or personality?
Public radio contemporary music stations walk the line between the need to grow audience in a competitive environment and the idea that we seek to achieve a mission to enrich our communities. If we focus strictly on growing audience, we can lose sight of our mission. But if we focus strictly on our mission, we run the risk of stagnating and losing sight of our own growth potential.
The Triple-A format has been growing in public radio and stations are coming together to learn about our shared opportunities and challenges. After a number of years looking at PPM data, there is a story to tell about how Triple A stations are serving their audiences. At this gathering of Triple A programming decision makers, we will hear about how stations are performing.
Fielded in Spring 2014, PRPD's Triple-A PD survey included identifying the burning questions for PD's, determining what is needed in the way of audience research, and finding out what PD's are seeing in terms of their own station performance, market size, cume AQH, core composition, fundraising, community relations and events.