Page views and sessions and shares, oh my! As more and more stations expand their content into the digital world, they find themselves awash in data and not always sure how to gauge their online successes. This session will explore how music stations are defining success in the world of sites, streams, podcasts and videos, while also sharing examples of what’s working best.
6 Resources for APM
The #1 name in business news, Marketplace is celebrating 25 years on the air. In honor of this milestone, we’re bringing a taste of what’s new at Marketplace to lunch, or maybe we should say Brunch
Podcasting is oftentimes treated as either a mash-up of stations' most listened-to pieces or a kind of audio blog. Neither attracts listeners who come to the radio via the internet, nor those who convert into donors. Podcasts can be a low-risk way of developing talent and programming, they can help turn your local radio show into national content, or they can be their own well-crafted gems.
Opportunities to meet face to face are rare, so let’s make the most of it by building our knowledge base and transforming last year’s talk into action.
American Public Media invites you to join us for an evening with Garrison Keillor at PRPD. The public radio veteran will share his thoughts on A Prairie Home Companion, public radio and other musings from his nearly 40 years delighting audiences.
Step into the void between “yes” and “no” as our stellar editors mix it up with brave story pitchers. Together, they pull back the veil on one of the most important and difficult skills every producer needs to master: selling a story to an editor.