Larry Rosin will present surprising information from Edison’s studies about Podcasting including special findings among public radio users.
3 Resources for Edison Research
Beginning in 1998 and every year since, Edison Research has conducted their comprehensive landmark study,The Infinite Dial. This year’s 22nd such study added an additional question to determine whether respondents listen to classical music.
Larry Rosin and Fred Jacobs discuss one of the biggest challenges – and opportunity - facing radio in the coming years revolves around the “connected car.” The storied relationship between broadcast radio and the automobile is undergoing immense change. It is critical that radio professionals understand how the digital dashboard is being redefined by every automaker in the world.