On-Air Fundraising During a Global Pandemic
PRPD and Greater Public will share details about some of the ways stations have overcome challenges to fundraise on-air during a global pandemic.
PRPD has changed its name to the Public Media Content Collective effective January 1, 2024. Find us at our new home www.pmcc.org
PRPD and Greater Public will share details about some of the ways stations have overcome challenges to fundraise on-air during a global pandemic.
This webinar will reveal the Jacobs Media's audience survey’s topline findings, which include the percentage of the audience in “stay at home” mode, their employment status, their feelings the economy, how much they are listening to radio, as well as consuming other media, how they feel about public radio fundraising at this critical time and what they are looking for from public radio during this crisis.