Classical Listeners & the Infinite Dial

Larry Rosin
2014 - Portland

Beginning in 1998 and every year since, Edison Research has conducted their comprehensive landmark study,The Infinite Dial. This year’s 22nd such study added an additional question to determine whether respondents listen to classical music (thanks Bill Lueth for the idea). In this session,  Larry Rosin will highlight the media habits of classical music listeners and compare their responses to the national sample overall.  Join us for this in-depth look at classical user media habits in 2014.