As a part of NPR's evaluation of its member stations' local news reporting capacities, NPR Audience & Corporate Research designed and fielded a survey for NPR Member stations. From this survey, NPR is gaining insights into the best approaches to enhance the capacity of its member stations to provide quality, in-depth local news reporting.
All NPR member station News Directors and General Managers were invited to help map the current landscape of station news production capacity.
This groundbreaking research study captured assessments of current local news coverage from more than 375 public radio listeners in nine communities around the country.
Public Radio Program Directors (PRPD) and the Local News Initiative (LNI) have joined forces to develop "Best Practices" for public radio's local news/ talk/information programs.
Larry Rosin and Fred Jacobs discuss one of the biggest challenges – and opportunity - facing radio in the coming years revolves around the “connected car.” The storied relationship between broadcast radio and the automobile is undergoing immense change. It is critical that radio professionals understand how the digital dashboard is being redefined by every automaker in the world.
Opportunities to meet face to face are rare, so let’s make the most of it by building our knowledge base and transforming last year’s talk into action.
Mobile phone coverage is virtually ubiquitous, and use is growing fast across most demographic groups. Radio listening on mobile devices has become common among both our core audiences and those audiences we hope to attract.
When historians look back on the 21st century, how will they characterize this era in human history? In the first 15 years, we've already witnessed dramatic events – from the shock of the September 11, 2001 terror attacks to the rise of India and China as major players in the global economy to the déjà-vu of the recent moves by Russia to take over parts of Ukraine. Other issues such as economic inequality, environmental challenges, energy needs, immigration, technological advances, women’s rights, demographic changes, security/terrorism, nationalism, and religious freedom ripple across our communities and shape our everyday existence.
More and more people from outside public radio are being drawn into the field. As you may have discovered, it can be a challenge learning all the inside knowledge. In this session, we’ll give you a Cliff's Notes version of everything you need to know about public radio from some of its leading voices.
Fielded in Spring 2014, PRPD's Triple-A PD survey included identifying the burning questions for PD's, determining what is needed in the way of audience research, and finding out what PD's are seeing in terms of their own station performance, market size, cume AQH, core composition, fundraising, community relations and events.